What makes a good website :: essays research papers

What makes a good website?   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Introduction In my opinion what makes a good web page? I have been on the net for the last, can’t really believe it, coming to ten years now. From the conception to now, I have been a regular surfer on the web, visiting thousands of pages a month, mostly in search of some thing or another. Most searches have lead to even more searches but some times I come up tops. Having been used to the all text sites of the beginning, and seeing the first implementations of more graphic based sites, there was a three-year lapse where I rarely got to surfing and missed a whole evolution in web page. When I returned in full to surfing, I discovered the face of the internet have started to change. Buttons with pictures, navigation systems, some that even worked, all and all better thought out sites that where pleasing to look at and better to work with. This was probably due to the introduction of java script and more complex versions of html. Before then what made a sight good or bad, for me, was more bas ed on contents. As this change came to be my expectations of sites changed as well. When, at first, we where happy to have hyperlinked, underlined blue text, now we expect to have a good, easy to use, constant navigation system. Where bad resolution bitmaps where the norm, now we want smooth animated graphics. The way we use the internet have changed with the advances in technology, so changing our expectations and creating a whole new set of problems for anyone, from the big spenders to backroom designers, how to get our attention and how to keep us coming back. First impressions: The first thing that I look for in a web site is definitely something to draw my attention. I am not picky, but it normally comes in the style of some sort of graphic. Will it be the company logo, background image, or even just the colour used in the background, any of them can make me take a second look and so giving the designer a chance to get me into the rest of the site. The newer sites these days come with splash pages, advertising to you what you can expect on the inside, but like all advertising can become its own undoing by either chasing you away in the first place or misrepresenting what you are going to find there.

Ftm 460 Exam3 Study Guide

FTM 460 Exam 3 Review (Chapters 10-13) 33 Multiple Choice Questions (3 points each). The majority of test questions come from Chapter 10 & Chapter 13. The least from Chapter 11. Chapter 10: The concept of measurement * Be able to recognize the 4 types of measurement scales: CHART 10. 4 in chapter ten slide six * Nominal: Scales that partition data into mutually exclusive and collectively exhaustive categories. Ordinal: Scales that maintain the labeling characteristics of nominal scales and have the ability to order data * Interval: Scales that have the characteristics of ordinal scales, plus equal intervals between points to show relative amounts; they may include an arbitrary zero point. * Ratio: Scales that have characteristics of interval scales, plus a meaningful zero point so that magnitudes can be compared arithmetically. * Define: Scale reliability: Degree to which measures are free from random error and, therefore, provide consistent data.The extent to which the survey respon ses are internally consistent. Cronbach’s alpha: Test-retest reliability: The ability of the same instrument to produce consistent results when used a second time under conditions as similar as possible to the original conditions. * Be familiar with the steps in the measurement development process (McDaniel’s diagram) Slide 3 CH 10. * Know the difference between a constitutive and operational definition of a given construct. Slide 4) * Constitutive: ambiguity is a direct function of the discrepancy between the information available to the person and that which is required for adequate performance of a role. It is the difference between a person’s actual state of knowledge and the knowledge that provides adequate satisfaction of that person’s personal needs and values. * Operational: Role ambiguity is the amount of uncertainty (ranging from very uncertain to very certain on a five-point scale) an individual feels regarding job role responsibilities and exp ectations from other employees and customers. Be able to distinguish between convergent vs. discriminant validity. * Convergent: The degree of correlation among different measures that purport to measure the same construct. * Discriminate: The measure of the lack of association among constructs that are supposed to be different. Chapter 11: Using measurement scales to build marketing effectiveness * Define: Semantic differential scale (10) , Likert scale–be able to recognize examples of each (12) Agree, Somewhat Agree, Somewhat disagree, Disagree.Chapter 12: Questionnaire design * Know the differences between the following types of question formats: * open-ended: Questions to which the respondent replies in his or her own words. * Probed vs Un-probed * closed-ended: Questions requiring respondents to choose from a list of answers * Dichotomous: Choice between two answers * Multiple Choice * Scaled Responses * What are the reasons for using screening: to identify qualifies res pondents and probing questions?When do we use branching? * Understand sequencing rules for laying out questions in a survey (i. e. , general questions first). Slide 16 * Screeners, Warm-up (Easy to answer questions show the respondent that the survey is simple), Transitions (Questions related to research objectives require slightly more effort), Difficult Complicated (The respondents has committed to completing the questionnaire), Classifying and demographic. Chapter 13: Basic sampling issues * Know the difference between a Probability: Everyone in the population has a known, nonzero, likelihood of selection (Simple random, Systematic, Stratified, Cluster) * Non-probability: Samples in which specific elements from the population have been selected in a nonrandom manner. (Convenience, Snowball, Judgment, Quota) * Know the difference between a sample and a population. (Population is the entire group of people about whom information needed; also called the universe or population of int erest. ) * Define: simple random sample: A sample selected by assigning a number to every element of the population and then using some method for randomly selecting elements to be in the sample such as random digit dialing * systematic random sample: A sample in which the entire population is numbered and elements are selected using a skip interval (every Nth name is selected * stratified random sample: A sample that is forced to be more representative through simple random sampling of mutually exclusive and exhaustive subsets either proportionally or disproportionally.Good for data that are not normally distributed. * Convenience sample: A sample based on using people who are easily accessible – such as mall intercepts or other high traffic locations. * Sampling error: Error that occurs because the sample selected is not perfectly representative of the population. * Be familiar with the McDaniel’s stages of a sampling plan * Define the target Population- Determine th e characteristics of those you are interested in studying.Determine which group of people or entities about which you want to learn more. * Choose the Data Collection Method- Determine how you collect the sample – such as mail, Internet, telephone, mall intercept, ect. * Select the Sample Frame- A list of population elements from which units to be sampled can be selected. * Obtain the Sample- Determine how you will get the sample list through probability or non-probability methods. * Determine Sample Size * Select Sample Units * Conduct Fieldwork

Personal Statement Critical Synthesis Paper - 1487 Words

Professor Whitney Fritz Principles of Management / MHR 4420 11 May 2015 Critical Synthesis Paper Today’s managers have a lot of tasks on their plate, even more so than managers of the past due to stricter rules and regulations imposed by the Federal Government, as well as the arduous amount of paperwork involved with documenting employees work habits and interactions be they good or bad. Ad on top of all this the need for annual or quarterly performance appraisals and daily supervision, it can make a manager feel overwhelmed, especially if they have employees who don’t seem to be overly motivated to do their jobs, or do them adequately. With this in mind, it is important to understand the motivational theories that make employees want to excel, management theories that we can use to better guide our employees, and their effect on leadership styles today. It is also important as well to understand how they relate to our personal lives, career enhancement opportunities, and ultimately and most importantly, our relationship with God. Motivational Theories are impo rtant to management today because employers and managers need to know what drives the employees to perform at their best, and why. As Hersey explains, â€Å"If we are to understand, predict, and influence behavior, we must know what our employees really want from their jobs. Only then can we appeal to their strongest motivations and increase the probability of meeting both professional and organizational goals†Show MoreRelatedPreparing for Academic Success at the Graduate Level1193 Words   |  5 Pagescollege career, they have written many papers in their undergraduate studies, but writing papers at a graduate level differs from previous styles of writing. There are very distinct characteristics in graduate writing. 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